Designer Diaries: Locally Sourced
Dreaming of your big day usually involves dreaming of The Dress. And while you long for Chanel Couture, the reality is your budget probably doesn't allow for such extravagance. But nowadays, there's no need to look for blow-the-budget European designers for that fantasy frock. Australian labels are making a serious mark on the wedding-dress scene, and often at more reasonable prices. Here are just a few of the most notable names.
Melbourne-based J’Aton is known for dresses that range from princess style (tulle skirts are prominent), to sleek beaded pieces to suit the astute, modern bride. But with a price tag of around $35,000 for one dress, for most of us, a J'Aton creation remains strictly a dream. Determined to wear a piece by the designers favoured by Beyoncé? Check out stillwhite.com.au for pre-loved gowns that will look just as stunning on you, and cost you about a third of the price.
She’s been making waves since designing the elegant, regal gown for yellow Wiggle Emma's Scottish-themed wedding to purple Wiggle Lachy. With embellished-lace sleeves and a full tulle skirt, Emma looked every inch the princess and so could you! Ranging from around $7,000 each, these dresses are the perfect addition to your day and won't blow your budget.
Gaining nationwide recognition after her pieces were featured on the Seven Network's Sunrise, Anna Campbell's stunning adornments and romantic dresses are now in hot demand. The designer’s pieces are perfect for the bride with a discerning taste, and range from $3,000 - definitely an affordable way to wear a designer on your big day.
Sydney's Steven Khalil is a go-to for celebrities such as Kylie Jenner and Giuliana Rancic. And it's easy to see why. His designs, which start at $11,000, are pure glamour and highlight killer curves. If you want to make a statement on your wedding day, a Steven Khalil dress will definitely deliver.
One Day Bridal
For the perfect balance of romantic, soft fabrics and sleek lines with modern textures, many brides look to this Melbourne label. From gold dresses, to pale pink and ivory, its range is extensive and will suit just about anyone. Ranging from $5,000 and above, One Day Bridal designs are also worn by many WAGS gracing the Brownlow Medal awards red carpet each year.
Grace Loves Lace
Two words: boho goodness. Based in uber-hip Byron Bay, and with pop-up “concierge” stores around the country and around the globe, the girls behind Grace Loves Lace know just how to pull at your free-spirited heart strings. The best part? Their dresses are all under $3,000!